SLOW in the City campaign

To introduce SLOW in the City to new guests as a work- and eventspace destination of choice, we developed a rich cinematographic campaign that demonstrated individualism by capturing creative acts in chronophotographic slow motion.

Client

SLOW

Completed 2016

We Worked With

Production agency: Lampost

Photography and video by Ross Garrett

Video editing by Sinister Studio

Services

  • Creative direction
  • Animation

CAPTURING CHARACTERISTICS

By applying sequence photography- and videography to our subjects, we were able to expose the unique inflections and specific range of movement that accounted for each individual’s “motion signature”.

EXPRESSIVE EXECUTIONS

The selection of a boxer, drummer, gymnast and artist as campaign subjects was motivated by drawing similarities between these expressive activities and the creative mindset of the alternative businessperson.